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Can A New Scheme Unlock Grandma's Gold?
Good Morning. Indian households own roughly $4 trillion in gold. That's almost as much as the entire GDP of the country. The government's first attempt to monetise it through banks was a dud. For Indians, gold holds emotional value and is often considered the last fallback option for unprecedented emergencies. While version 2.0 of the gold monetisation scheme has some major tweaks, will it make Indians part with their gold?
India’s equity indices ended in gains on Wednesday. The BSE Sensex closed at 74,336.45, gaining 332.63 points or 0.45%. The NSE Nifty50 closed at 23,217.60, gaining 99.00 points or 0.43%.
In other news, retailers are not happy with the new UPI fee. Meanwhile, TikTok founder Zhang Yiming is now the wealthiest person in Asia.
India Wants Idle Gold Out Of Personal Lockers. Can The New Gold Scheme Do It?
What?
Indians are known to hold enormous amounts of gold in their personal capacities, passed down through generations as heirlooms. According to the India Bullion and Jewellers Association (IBJA), Indian households hold around 35,000 tonnes of gold, valued at Rs 415 trillion (around $4 trillion) as of June 2025. That’s approximately the size of India’s gross domestic product (GDP).
Yet households don’t earn interest on their vast holdings, the government cannot expand its asset base, and jewellers, who primarily import gold, cannot gain from India’s latent yellow wealth.
The government had hit upon the idea of monetising this gold in 2015. The scheme, Gold Monetisation Scheme (GMS), 2015 received such a low response that it was discontinued in 2024. The long- and medium-term deposits were discontinued.
It could only bring forth a mere 31 tonnes of gold in nine years – a pittance in a country which imports over 200 tonnes of gold annually.
Two years since the scheme went kaput, a lot has changed. The rupee has fallen, gold prices shot up unabated in 2’re still in the sky zone in 2026.
Moreover, our import bill is swelling so much that the country’s Prime Minister Narendra Modi had to appeal to Indians to hold off gold buying right after the West Asia crisis.
Once again, a plan to revive the gold monetisation scheme is in the works – and is speaking to jewellers as collection points as opposed to only banks.
“Gold prices surged over 50% since 2024. Households are wealthier only on paper; mobilising this wealth has never been stronger. The structural imbalance signals an urgent need for a formal, market-driven gold ecosystem to channel this wealth productively,” said a report, ‘Unlocking India’s Gold’ by the IBJA.
How Can It Work This Time?
The former gold monetisation policy failed due to a lack of awareness, apart from deep distrust in the system. This time, the government aims for success by bringing jewellers, who carry a certain cachet with gold-buying Indians, on board.
The CEO of Senco Gold, Survankar Sen, believes that the new system must make it convenient for people to deposit gold.
“The involvement of jewellers, refiners and banks will be needed for the success of the programme. This action will make sure that idle gold lying in the economy will be best utilised. India has 30,000 tonnes of gold in households and as investments, so even a 10% mobilisation will make our economy stronger in times of global crisis,” he told The Core.
Jewellers can add an edge to the marketing of the scheme as well as utilise the trust in the system.
“If you see, it’s not anything new. It’s very common for people in earlier times to buy small holdings of gold and keep it with the jewellers. Once they reach a target like a certain grammage, they convert it into a jewellery piece. That is the kind of trust local jewellers hold, and this can be optimised into a gold monetisation scheme which offers them interest on their gold holdings,” said Bhargava Vaidya, a gold expert and the proprietor of chartered accountancy firm B N Vaidya & Associates.
Most Indians hold jewellery as an adornment as well as an investment, and few families would not part with it unless they encounter an insurmountable obstacle, which is why most Indians prefer to pawn their gold instead of selling it.
“That manner of thinking is mostly common with the middle class. But the lower middle class tends to circulate gold more. They tend to buy and sell gold as per need, redeem and buy,” said Arole. This class must be targeted more for such schemes.
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$105 billion
That’s how much ByteDance co-founder Zhang Yiming’s net worth has crossed, making him the richest person in Asia, according to the Bloomberg Billionaires Index.
Zhang overtook Gautam Adani after his wealth rose by more than $12 billion this month.
Bloomberg updated ByteDance’s valuation based on transactions and valuations from investors including BlackRock, Fidelity Investments and T. Rowe Price, pushing Zhang’s estimated fortune above Adani’s.
Catch Up Quick: The 43-year-old’s fortune has grown more than eightfold since Bloomberg began tracking it in 2019.
ByteDance’s rising valuation also reflects growing investor interest in its artificial intelligence business, which includes the Doubao chatbot and Seedance video-generation tool, alongside TikTok. Bloomberg also applies a 10% risk discount to ByteDance because it remains privately held.
The Shift: Adani’s wealth, meanwhile, has fallen from around $120 billion in June.
His companies have faced pressure from an MSCI index rebalancing and a broader market selloff linked to higher oil prices and bond yields.
UPI Charge Could Revive Cash Economy
The Retailers Association of India has raised the alarm over the government's decision to introduce a 0.4% Merchant Discount Rate on UPI person-to-merchant transactions above Rs 2,000, capped at Rs 300 for transactions of Rs 75,000 and above.
RAI warned the charge could push small merchants back towards cash, just as the festive season gets underway.
Fast Facts: The new charge does not apply to consumers but lands on merchants, many of whom are MSME retailers running on thin margins. "Small merchants will now think twice about whether to accept cash or UPI," said Kumar Rajagopalan, CEO of RAI.
"During the festive season, a large share of transactions crosses the Rs 2,000 mark, and the moment a fee attaches itself to digital payment, cash becomes the path of least resistance,” he added.
Forecast: "Introducing MDR on UPI at the start of the festive season could not have come at a more challenging time," said Santosh Katariya, President of the Clothing Manufacturers Association of India.
RAI has said it will take up the matter with National Payments Corporation of India (NPCI) and the Ministry of Finance, pressing for a graded structure that separates debit-linked from credit-linked UPI transactions.
Hero Motors IPO Oversubscribed
Indian auto parts maker Hero Motors got off to a strong start on the stock market on Wednesday. Its $104.2 million IPO was fully subscribed on day one, thanks mainly to retail investors jumping in.
The issue will remain open until September 18, and the company is hoping to be valued at up to $401.16 million, with shares priced between Rs 79 and Rs 84.
The Lead: By mid-afternoon, investors had bid for 95.3 million shares, about Rs 8 billion rupees worth, or 1.08 times what was on offer.
Setup: Hero Motors counts BMW and Ducati as clients. It is run by Pankaj Munjal, whose family also owns Hero MotoCorp, India's largest two-wheeler maker. Money raised will go toward paying down debt and expanding a factory, part of a broader wave of fresh listings hitting India's stock exchanges.
India’s Russia Oil Problem
The US House of Representatives has advanced a bill that could allow President Donald Trump to impose tariffs of up to 100% on countries that continue buying Russian oil and gas, putting India’s exports to the US at further risk.
Fast Facts: The Lindsey O. Graham Sanctioning Russia and Iran Act cleared a key procedural vote 214-211, setting up a final House vote. The US Senate passed the bill 86-11 in August. The legislation would tighten sanctions on Russia’s energy sector and “shadow fleet” of vessels accused of helping Moscow evade oil sanctions.
Impact: India could be affected because it remains a major buyer of Russian crude. The US has previously sanctioned specific India-based shipping companies and individuals over their alleged involvement in transporting Iranian petroleum.
A House amendment has separately proposed naming India and nine other countries as initially eligible for tariffs of up to 100%. But the amendment has not become law, and the tariff would not take effect automatically. The bill would give US President Trump the authority to impose it.
India Eases Export Rules
India has made it easier for small businesses to export goods, scrapping the need for a registration certificate on shipments worth up to Rs 3 lakh ($3,125), the government said on Wednesday.
Catch Up Quick: The change, made under an amendment to the Foreign Trade Policy, is meant to cut red tape for small businesses and first-time exporters. Officials expect it to cover a large share of low-value export deals and give a boost to trade through postal services, courier companies and e-commerce platforms.
Setting: Government data shows that over the past five years, shipments worth up to $3,000 made up 43% of all export paperwork filed, but just 0.86% of India's total export value. This means that a huge volume of small shipments accounts for only a sliver of export earnings.
By removing this paperwork hurdle, the government hopes more small sellers, especially those on online marketplaces, will start shipping goods abroad without getting bogged down in compliance meant for larger exporters.
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